Social Media Marketing
A social strategy that gets results
Social media has become a real headache for businesses. Your target market is likely to be on social media, so you need to be there too – but it can feel overwhelming to know how to make an impact.
If used correctly, social media can be a powerful tool for your company, enabling you to build a connection with your target market and amplify your other marketing strategies. For example, by building natural links, driving traffic, awareness, brand recognition and goodwill, digital marketing activities like SEO and SEM can become more efficient.
However, if you don’t know what you are doing, social media can become a wasteland where you waste time crafting messages that don’t get noticed by the people you are trying to engage.
That’s why we’ve got a specialist social media team ready to help you.
What is Social Media Marketing?
Social media marketing, or SMM, is a form of internet marketing that implements various social media networks in order to achieve marketing communication and branding goals. Social media marketing primarily covers activities involving social sharing of content, videos, and images for marketing purposes, as well as paid social media advertising.
What's included
Social Media Account Set Up
We offer a social media setup service, where we help you set up your chosen social media channels and ensure all details are relevant and up to date.
Social Community Management
We can be your eyes and ears, 7 days a week. With your assistance, we will reply to comments or questions sent to your accounts from your social followers.
Social Media Strategy
From having a clear understanding of our clients objectives, we work together to construct and action a Social Media strategy to achieve these goals.
Social Media Content Writing
We will custom write weekly social posts which include on brand and relevant marketing messages suitable for your business. By improving the quality of content being published, businesses will experience an increase in website visits and social following.
Social Media Scheduling
We will schedule posts for all of your social channels and ensure they are being published at a time that is optimal for your accounts.
Social Media Advertising
Social media advertising is fast becoming an essential element in marketing a product or service. We will help you through the process of advertising, from understanding your businesses objectives, competitor research to content creation and the set up and management of your advertising campaigns.
Why do you need Social Media Management?
Everyone is on social media – including your customers
If you want to be at the front of your target market’s mind when they are ready to buy your product or service, you must be on social media. Posting engaging content on the social platforms they use every day means they’ll think of you when the time comes to make that purchase. Not only that, but your engaging and informative content will create a connection and trust that helps overcome buying obstacles.
When people are searching, you need to get found!
What’s the first thing you do when you are looking to a solution for a problem or aspiration you have? Google it! When people are searching the web for the products and/or services you provide, having a strong social media presence will increase your chances of getting found. Make sure it’s easy for buyers to find information and conversation between your brand and other customers in their shoes and increase your leads.
People are talking about your company on social media
You need to listen to what your customers are saying about your company on social media and respond to their concerns. Our social media management services focus on highlighting the positive aspects of what your company has to offer and respond sincerely to negative remarks.
You don’t have time to do it properly yourself
Most business owners and marketing managers are far too busy to run their social media channels. Nobody wants to miss out on the potential wins from social media marketing, but the time and effort available are limited. By handing this job over to our social media experts, you can be confident that your brand is well-represented across the right channels and that your marketing goals are met.
Let's get your project started
We can help your business increase brand awareness and help to send quality driven traffic to your website. If you have been struggling with social media strategy, management, or advertising get in touch today.
Request a Quote