#1 Introductory meeting
You’ll meet the copywriter who will work on your website. You can discuss the pages you need, your brand tone of voice and any other content-specific requirements at the meeting.
#2 First page
We usually work on the Home Page first, and you’ll get to see that first draft before we move on to the next bit of copy. This ensures that you are happy with the tone and style from the off, and if there are any changes, we can make them fast.
#3 First draft
We work through each of your website pages in the same way. The copywriters will talk to you to get the information to create the page (and that’s an easy process for professional media interviewers), then deliver the first draft. You can make as many changes to that first draft as you wish, then we begin to polish.
#4 Final draft
Each page will go through a series of two drafts and two sets of revisions. Once it’s ready, the final draft will be sent over to our web designers to be worked into the website design.
Once your website is complete, we will do a final proof-read across the whole site to ensure everything looks good. From this point on, you can engage us to deliver regular blogs, white papers or articles if you want to use content marketing as part of your sales strategy.